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Ecommerce Email Marketing

Create a Robust Ecommerce Email Marketing Strategy

Starting with the top of your marketing funnel to creating loyal, repeat customers, I can help you create a full-funnel email marketing program, and set it up for you from start to finish (and optimization) — all in your favorite ecommerce email marketing tool.

Here's an overview of the various email series I can create for you:

Email Marketing Strategy

Email Campaigns

Newsletter Management

Newsletter Subscription

Welcome your new newsletter subscribers, but take it a step further and educate them on who you are and why they should buy your products. We can segment between existing and future customers for an even better email experience.

Abandoned Cart & Abandoned Checkout

Remind people what they left behind in their cart or at checkout. You can incentivize the purchase or simply remind them what they're missing out on. 

Lead Nurture

Follow up with the leads you generate from various sources (ads, social media, etc.) and help nurture them into becoming customers.

New Customer Welcome (First Purchase Made)

Not only should you thank your new customer for becoming a customer, you should give them a reason to be loyal to your brand and continue purchasing from you. Offer an incentive for a repeat purchase for providing a review. Ask your new customer to share how much they love your product on social media and tag you.

Customer Upsell / Cross-Sell

I will thoughtfully craft an upsell email marketing campaign to sell additional relevant products based on a specific product purchase. 

Re-Engaging Stale Customers

I will create an email series to re-engage customers who have not made a purchase in a while and encourage (and potentially incentivize) another purchase.

Get the FREE Ecommerce Email Marketing Guide

In the guide, I break down the fundamentals of ecommerce email marketing plus we take a deep dive into each of the various email campaigns you can set up to move people through your marketing funnel, including: 

  • the newsletter subscriber series, which can be broken out for customers and non-customers
  • the abandoned cart email and the follow-on lead nurture series to convert new customers
  • the welcome series for people who have made their first purchase
  • campaigns you can set up to upsell or cross-sell to your existing customers
  • re-engaging customers who haven't purchased in a while

Need some help getting your email campaigns set up? I can help!

Sign up for one of the following email marketing packages (or the bundle), and I will strategize, write, design, and deploy the email series for your ecommerce site on the platform of your choosing.

And if you're not sure which email series you need, have no fear, let's set up your free consultation instead and get you set up with a customized package.

 

Ecommerce Newsletter Subscriber Email Series image

Ecommerce Newsletter Subscriber Email Series

$1,500.00

Email strategy, design, and execution for one email as an immediate follow up for new newsletter subscribers, two additional emails following on for customers and two additional emails following on for non-customers

Ecommerce Newsletter Subscriber Email Series image

Ecommerce Newsletter Subscriber Email Series

$1,500.00

Email strategy, design, and execution for one email as an immediate follow up for new newsletter subscribers, two additional emails following on for customers and two additional emails following on for non-customers

Ecommerce Newsletter Subscriber Email Series image

Ecommerce Newsletter Subscriber Email Series

$1,500.00

Email strategy, design, and execution for one email as an immediate follow up for new newsletter subscribers, two additional emails following on for customers and two additional emails following on for non-customers

Ecommerce Newsletter Subscriber Email Series image

Ecommerce Newsletter Subscriber Email Series

$1,500.00

Email strategy, design, and execution for one email as an immediate follow up for new newsletter subscribers, two additional emails following on for customers and two additional emails following on for non-customers

Email Marketing Clients

Cafe owner smiling at the camera at the cafe-1
FranCoach
HubSpot & MailChimp Email Marketing
  • Weekly podcast promotion in HubSpot and MailChimp
  • Audit and update existing marketing emails
  • Provide an updated marketing email template design
Unposed group of creative business people in an open concept office brainstorming their next project.
Portfolia
HubSpot Email Marketing
  • Manage the bi-weekly client newsletter and monthly prospect newsletter
  • Create marketing emails for event promotion
  • Create and implement product-focused email marketing campaigns
Human hand on tablet pc and credit card for shopping online
Prodport
HubSpot Newsletter Management
  • Collect all content for the monthly newsletter, including industry insights
  • Write, design, and send the HubSpot marketing email newsletter
Customer Success

The Proof is in the Numbers

Below you'll see samples of marketing emails I've created and results I've garnered for clients.

APM Website FranCoach Work Samples 1
APM Website FranCoach Work Samples 2
APM Website FranCoach Work Samples 4
APM Website FranCoach Work Samples 8
APM Website FranCoach Work Samples 9
APM Website Email Marketing Work Samples 1
APM Website Email Marketing Work Samples 2
APM Website Email Marketing Work Samples 3
APM Website Email Marketing Work Samples 4
APM Website Email Marketing Work Samples 5

Additional Ecommerce Email Marketing Resources

Ready to take your first step toward ecommerce email marketing success?