Rentokil & Terminix HubSpot Webinar Marketing

New LinkedIn Followers in the Last 30 Days*

New Instagram Followers in the Last 30 Days

Instagram Accounts Reached in the Last 30 Days

TikTok Video Views in the Last 30 Days

The Problem:

Generating Brand Awareness for their Commercial Business

The Rentokil and Terminix team has a good grasp on the consumer side of their business, but they want to generat more awareness for their commercial line of business.

To do so, they decided to launch a podcast and webinar series, and they brought in LeadG2 to lead that up.

The lead consultant on the project, Isha, was responsible for the podcast, and LeadG2 asked me to lead the webinar portion of the account.

A Repeatable Webinar Promotion Framework

To ensure we see success for the commercial webinar series, we created a set framework for each one - including the slide deck, the registration landing page, a confirmation landing page, promotional marketing emails, nurturing emails for after the webinar, social media posts, and a graphic that can be used in email signatures.

Account Management

I served as the primary point of contact for the Rentokil and Terminix teams as it relates to webinars.

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